Graphic Design Terms and Definitions
Browse graphic design terminology used for print and digital deliverables. Look up terms like CMYK, bleed, DPI, vector vs raster, kerning, and Pantone. Related service: Graphic Design.
Brush: Digital Artistry
A Brush is a tool that allows you to apply color, textures, or shapes along a stroke. Digital brushes can simulate traditional tools like oil paint, charcoal, and ink, or apply complex vector patterns. Read moreabout Brush: Digital Artistry
AVIF: The Future of Image Compression
AV1 Image File Format (AVIF) is a powerful, open-source image format based on the AV1 video codec. it is considered the most efficient image format in existence today. Read moreabout AVIF: The Future of Image Compression
AI: Adobe Illustrator Native
Adobe Illustrator (AI) is the native file format of Adobe Illustrator. It is a proprietary vector format that stores all the complex data of an Illustrator project. Read moreabout AI: Adobe Illustrator Native
Stroke: Defining the Boundary
A Stroke is the visual outline of a path. It has properties like color, thickness (weight), and style (dashed, dotted, or solid). Read moreabout Stroke: Defining the Boundary
Retouching: Perfecting the Image
Retouching is the process of altering an image to prepare it for final presentation. This involves removing imperfections, smoothing textures, and enhancing specific details to achieve a “flawless” look. Read moreabout Retouching: Perfecting the Image
Pathfinder: The Shape Constructor
The Pathfinder is a specific tool panel in vector software (most notably Adobe Illustrator) that executes Boolean operations and path-splitting commands. Read moreabout Pathfinder: The Shape Constructor
Path: The Vector Skeleton
A Path is a series of points (anchors) and the line segments that connect them. Unlike pixels, paths are mathematical and can be scaled to any size without losing quality. Read moreabout Path: The Vector Skeleton
Outline: Transforming Type and Borders
In graphic design, Outline often refers to the “Create Outlines” process, which converts live text or strokes into editable vector shapes (paths). Read moreabout Outline: Transforming Type and Borders
Fill: The Interior Color
The Fill is the color, gradient, or pattern applied to the area inside a closed path. It provides the “surface” of your vector shapes. Read moreabout Fill: The Interior Color
Boolean Operations: Building with Logic
Boolean Operations are a set of actions used to combine simple shapes into complex ones through logic. The four primary operations are Union (Add), Subtract, Intersect, and Exclude (Difference). Read moreabout Boolean Operations: Building with Logic